I love Ash Maurya's book Running Lean. (It is part of the Lean Startup series of books.)
His new book, Scaling Lean, will be released in June 2016. I have seen the content and I encourage you to make it a part of your library of business books.
The Entrepreneur's Journey
Ash recently published a killer article on Medium that I think you will enjoy (and profit from).
The subject is The Entrepreneur's Journey. It's fascinating.
Here is one of many great quotes from the article:
"Too many entrepreneurs… use cost-based pricing where they figure out what something costs them to make, slap a modest margin, and set pricing. This approach often leaves too much value on the table.
A more effective approach is value-based pricing where you need to figure out who is buying, what value they derive, how to find them, and then build a mafia offer that explicitly anchors against that."
The article is jammed-packed with insightful and action-oriented tips and strategies to help you become more profitable and make fewer mistakes along the way.